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DMA looks to counter junk mail image of the industry
The campaign has been launched to build confidence in the industry and reverse negative images of junk mail, cold calling and spam emails. A spokesman for the DMA said: "The campaign is about explaining there are places you can go to opt out, places where you can complain and to show ...
By by Joe Lepper / Brand Republic 23-Sep-05
BBC under fire for sending 'junk mail TV' in TiVo trial
with TiVo personal video recorders unwanted 'junk mail TV' programming. ... . More than 200 viewers complained that the BBC had sent them "TV junk mail" that they did not want ...
By Claire Billings, / Brand Republic 30-May-02
DMA and Planet Ark go online with mail campaign
the public about ways they can put an end to their 'junk mail' misery. ... or unwanted mailings. The move follows industry research that reveals that one in five people in the UK receive mail each week that is addressed to a previous occupant, while more than 10m people have received mailings for a deceased loved one. The site enables people to register with the Mailing Preference ...
By Staff, / Brand Republic 01-Jun-04
How do consumers really feel about the mail?
the familiar statement 'consumers riled by junk mail'. And how many of us take a deep sigh and wonder whether ... industry and, to be honest, why should they? This often results in the use of the term “junk mail ... messages rise above the “junk mail” level. It's not about changing how consumers perceive the varied kinds ... bureaux in the land. But let's not forget the tradition and heritage that surrounds the mail ...
Brand Republic 16-Jul-04
Taking the junk out of mail. Does Mother know best?
" the public, increasing the frustration that already exists that leads to people crying "junk mail" at every ... communications. The masses might like the pictures but they may just shout "JUNK MAIL!". If you have ...
Brand Republic 22-Apr-03
Junked email levels grow threefold
in junk or bulk mail folders, a threefold increase on the figure for the previous quarter.
By Jennifer Whitehead / Brand Republic 30-Aug-07
Experian urges caution on Electoral Roll
of the Electoral Roll, in the hope of avoiding junk mail. ... , by ticking this box, voters will protect themselves from receiving any junk mail. But according to Experian ... receive more 'junk mail' as well as causing themselves a major inconvenience when ordering goods ... decrease in the amount of 'junk mail' they receive. "In fact, the reality could be the complete opposite ...
By Staff, / Brand Republic 04-Sep-02
Lycos appears to backtrack on anti-junk mail campaign
out junk email, after it spawned a wave of criticism.
By Staff, / Brand Republic 06-Dec-04
Door drops don't deserve this media attack
to beat junk mail - just fill out the coupon inside", writes Ian Maynard, media director of WWAV Rapp ... against junk mail" as people flocked to opt out. Poor old Royal Mail. It was at pains to point out ... residents in Barry, South Wales that they could opt out of receiving unaddressed mail delivered by Royal Mail. That's not something Royal Mail has ever been keen to promote - even many in the direct marketing ...
By by Ian Maynard / Brand Republic 04-Sep-06
Let's get back to basics
to shake off the 'junk mail' tag that has hung around the industry's neck for too long, writes Martin ... not to mail people who will never respond -- be it because they have moved house or passed away -- both in a ... revealed that a third of the British public who have received mail to deceased friends and relatives said ...
Brand Republic 04-Jul-03
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