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Britannic signs three-year tennis deal
LONDON - Britannic Asset Management has signed a three-year sponsorship deal with the Lawn Tennis ... This is the second year Britannic has been involved with the women's tennis event, which has ... as featuring information on the Family Tennis Challenge tournament, its grassroots tennis programme ... to the Britannic Asset Management International Championships will ensure that the tournament and tennis in Great ...
By Staff, / Brand Republic 05-Jul-02
LTA looks for sponsor to pump £24m into British tennis
LONDON - The Lawn Tennis Association is looking for a partner to commit as much as £24m over ... , British tennis will also further struggle at the grass roots level, where the LTA wants to use the cash ...
By Staff / Brand Republic 16-Jun-08
LTA unveils £30m landmark sponsorship deal
LONDON - The Lawn Tennis Association has delivered on its promise to secure a comprehensive ... -ever lead partner of British tennis. Previous sponsor InBev ended its 30-year sponsorship of the 'Artois ... , Priory Club, Edgbaston. Otto Thoresen, Aegon chief executive said: "British Tennis is at a breakthrough ... to become the lead partner of British tennis and our investment over the next five years will enable ...
By Dan Leahul / Brand Republic 16-Sep-08
Ellesse uses sex to sell tennis
of football this summer by launching a raunchy advertising campaign that has very little to do with tennis. ... establishment, which still insists that players wear predominantly white outfits at Wimbledon, the Lawn Tennis ... The poster campaign features two models on a tennis court. However, the couple appear to be working more on their foreplay than their forehand. The ad shows the models on a rainswept tennis court ...
By Staff, / Brand Republic 15-Apr-02
Hastings Direct signs two-year tennis sponsorship deal
Championships tennis tournament for the next two years. ... Capitalize with the Lawn Tennis Association. If you have an opinion on this or any other issue raised ... , sees the name of the women's tennis event changed to the Hastings Direct International Championships. The deal further extends the insurance brand's association with the sport, as it already sponsors ...
By Claire Billings, / Brand Republic 10-Mar-03
Aegon hosts tennis trophy design competition
for the grass court tennis tournament, the Aegon Championships. ... Championships before InBev ended its 30-year relationship with the Lawn Tennis Association in September ... sponsorship of British tennis will commence in January. Steve Clode, director of marketing and customer strategy at Aegon UK, said: "As the first ever lead partner of British tennis, Aegon will be helping ...
By Dan Leahul / Brand Republic 16-Dec-08
Stella Artois ends 30-year tennis sponsorship
The 2008 Artois Grass Court Championships , taking place at the Queen s Club on June 9-15, will be the last to carry the Artois name. The Lawn Tennis Association will begin searching for a new sponsor ... it wants to boost investment in British tennis by finding a sponsor to support a wide range of activities ...
By Nikki Sandison / Brand Republic 17-Mar-08
Tim Henman fronts push to get teens playing tennis
LONDON - British number one tennis player Tim Henman is to front a new campaign, 'Do more than just ... The campaign has been created by the new agency Folk backing Play Tennis, an event organised by the Lawn Tennis Association that sees more than 1,100 clubs, park courts and schools opening their gates to the public to encourage anyone to play tennis. The agency has been briefed to create a campaign ...
By Jennifer Whitehead, / Brand Republic 08-Mar-04
Sir Martin Sorrell to advise tennis association
LONDON - Sir Martin Sorrell, chief executive of WPP Group, is to advise the men's pro-tennis ... The bankruptcy of ISL has forced the Association of Tennis Professionals to develop its own plans for marketing its broadcast, sponsorship and other commercial rights for the Tennis Masters Series and other ... as the organisation launches a big promotional campaign in the US, featuring top tennis stars such as Andre Agassi. ...
By Louise Banbury / Brand Republic 23-Jul-01
Bauer's Currie joins Seven Squared for digital role
9.6926 Normal 0 Currie will oversee all digital work produced for Seven Squared clients including Waterstone's, RAC, the Lawn Tennis Association, Grant Thornton and Direct Line. Part of his brief will also be to further champion Seven Squared's social media offering. He reports to Mike ...
By Staff / Brand Republic 29-Jun-09
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