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WWAV Rapp Collins Scotland wins Learndirect task
LONDON - Learndirect Scotland has appointed WWAV Rapp Collins Scotland as its direct marketing ... Davidson, Learndirect Scotland's consumer marketing manager, said: "We're keen to build on our current direct marketing activity and take this on to the next level." Learndirect Scotland's remit ...
By Jules Grant, / Brand Republic 25-Mar-04
Three agencies shortlisted in Learndirect ad rethink
LONDON - Duckworth Finn Grubb Waters has lost the £7m Learndirect campaign as the government ... plans for above- and below-the-line activity to promote Learndirect across England, Wales and Northern ... to help people learn that they find themselves answering other people's phones as "Learndirect" when out and about in shops and on buses. With 72% recognition of the Learndirect brand, the government is now ...
By Jennifer Whitehead, / Brand Republic 10-Mar-04
Learndirect Scotland targets small businesses with viral campaign
LONDON - Learndirect Scotland is launching a viral marketing campaign, targeting Scottish small ... on to their colleagues. At the end of the game Coach Al explains that Learndirect Scotland for Business can help them ... on the link to the Learndirect Scotland for Business website . The campaign is being supported by online ... at Learndirect Scotland for Business, said: Our role is to enhance the competitiveness of small and medium sized ...
By Nikki Sandison / Brand Republic 27-Feb-08
Learndirect to back ITV daytime talk show Trisha
LONDON - Learndirect, the government's education and careers advice service, is sponsoring ITV
By Claire Billings, / Brand Republic 07-Jan-03
Rainey Kelly tipped to snatch £7m Learndirect account
to the £7m creative account for the government education service Learndirect. ... as "Learndirect" when out and about in shops and on buses. More recently, the strapline "See what you can ... to the job ads the woman has circled claiming that Learndirect's advice line could help end her frustration. With 72% recognition of the Learndirect brand, the government is now looking to target specific sectors ...
By Jennifer Whitehead, / Brand Republic 09-Jun-04
Government walks into storm over 'Millionaire' sponsorship
LONDON - Learndirect, the government's internet education service, has come under fire for signing ... Learndirect will run break bumpers, as well as advertising at the beginning and end of the quiz ... the paper: "This is a colossal waste of a significant slice of Learndirect's budget." Learndirect has ... . In March, Learndirect announced a 9.5m-piece door-drop and insert campaign supporting its Skills for Life ...
By Staff, / Brand Republic 16-Apr-02
The Jeremy Kyle Show loses publicly-funded sponsor
LONDON - Ufi, the operator of publicly-funded Learndirect, has axed its sponsorship of 'The Jeremy ... it as a human form of bear baiting . COI, which manages Learndirect s advertising activity, has issued a ... and reputation of Learndirect, one of the country s wellknown names in adult learning. The criticism ... appropriate for Learndirect to be associated with the programme. Learndirect s sponsorship of The Jeremy ...
By by Ben Bold / Brand Republic 01-Oct-07
Home Office-funded ITV doc investigated by Ofcom
TV programme in September last year, when adult learning provider Learndirect pulled its sponsorship of 'The Jeremy Kyle Show' . Learndirect's owner Ufi and the government's marketing communications ...
By Daniel Farey-Jones / Brand Republic 04-Aug-08
Directgov makes local information available for mobile
The new mobile service, available at www.direct.gov.uk/mobile , allows users to enter a postcode to search for local information which includes solicitors, councils and careers and learning advice via the learndirect advice line. Launched in 2004, the Directgov web portal currently receives 2.7m visitors a ...
By by Joanne Payne / Brand Republic 01-Dec-06
MC&C poaches Udell to develop digital for DM clients
and print media. Current clients include Channel 4, FilmFour, Cancer Research UK, Learndirect and Time Life ...
By Jules Grant, / Brand Republic 10-Mar-04
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
