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Xbox 360 is poised to be the main console this Christmas
sold. However there has been a significant increase in sales throughout October and November ...
By James Quilter / Brand Republic 24-Nov-09
British Gas runs open invite to join customer panel
LONDON - British Gas is running an open letter to consumers in the national press urging them ... back publicly on what they've found." However neither the letter or the accompanying copy ...
By James Quilter / Brand Republic 24-Nov-09
ITV chairman considers pay-TV model for digital channels
's spin-off digital channels ITV2, ITV3 and ITV4, according to newspaper reports. ... -enter contention for the vacant chief executive post, according to The Guardian . In October, amid the company ...
By Daniel Farey-Jones / Brand Republic 23-Nov-09
Cheryl Cole's 'misleading' L'Oreal shampoo ad cleared by ASA
Cole's L'Oreal TV ad, which launched on 9 October, features the Girls Aloud singer praising the Elvive Full Restore 5 shampoo and conditioner range. She says: "My hair feels stronger, full of life, replenished with a healthy shine. It's got its mojo back." Cole, who landed the contract to front the beauty ...
By Jacquie Bowser / Brand Republic 23-Nov-09
Spotify challenged over subscription rates by US labels
to pay. In the UK it is believed less than 10% of the users have signed up to its 9.99 ad-free service. Last month the service's founder Daniel Ek sent an open letter to record industry executives asking ...
By James Quilter / Brand Republic 19-Nov-09
Marlboro stubs out fake Twitter account
Over the course of two weeks the account, using the handle 'Marlboro_cigs' , embarked on a strategy of messaging and following other Twitter users who mentioned Marlboro in their tweets. Active since October 29, the account had 52 followers and was following 93 people as of last weekend, shortly ...
By Daniel Farey-Jones / Brand Republic 19-Nov-09
Coca-Cola rebrands global juice brand portfolio
Created in-house, the identity is based on that of Minute Maid, the leader in the portfolio, using that brand's black rectangle and white logotype lettering. It will also feature fruit photography and natural imagery and a green horizon mark. The rollout will begin with the Minute Maid brand in the US ...
By Staff / Brand Republic 18-Nov-09
WSJ Europe unveils redesign of print and online properties
the week, including 'Commentariat' (what the bloggers are saying), 'Letter From' (international ...
By Jacquie Bowser / Brand Republic 17-Nov-09
Stars pay tribute as The Sun hits 40
, but as Britain's biggest selling paper - it recorded a circulation of 3,026,556 in October's ABC figures - it has ... of Gordon Brown's condolence letter to the family of a soldier killed in Afghanistan have put the newspaper ...
By Staff / Brand Republic 17-Nov-09
Trinity Mirror ad revenue declines slow with nationals down just 6%
the 17 weeks to 25 October. ... rate of decline of 27% for the 17 weeks to 25 October. Overall a dvertising revenues are down 25% in the year to date, though again the rate of decline has slowed to 2 0 % for the period ... % for the regionals and 3% for the nationals. Circulation revenues in the 17 weeks to 25 October fell by 7 ...
By Jacquie Bowser / Brand Republic 12-Nov-09
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
