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Lowe London departures stack up as Matthew Bull plans return to South Africa
LONDON - Matthew Bull, chief creative officer at Lowe, is to leave his global role and return ... Bull will return to South Africa next summer to take up the reins once again at Lowe Bull ... account, and now counts Paul Weinberger, former chairman of Lowe, among its staff. Bull has been based ... management by worldwide CEO Tony Wright saw Bull replaced by Garry Lace. He then took up the chief creative ...
By by Jennifer Whitehead / Brand Republic 06-Dec-05
Red Bull launches cola drink in seven markets
LONDON - Red Bull, the energy drink giant, is to launch a natural cola variant called Red Bull ... the end of April in two sizes, 250ml and 355ml. Red Bull said the new variant has no preservatives ... of an above and below-the-line marketing campaign created by Red Bull s global creative agency, the US ... for the main Red Bull energy drink. Nigel Trood, Red Bull UK managing director says ...
By Darren Davidson / Brand Republic 25-Mar-08
Advertiser gobsmacked after 'no bull' ad is banned
'All Staffordshire. No bull' was deemed unfit for broadcast on Virgin FM. ... using the strapline "All Staffordshire. No bull" two years ago, when it adopted the Staffordshire bull ... and the 'All Staffordshire. No bull' strapline, we have repeated several times the research that we did before ... of the Staffordshire bull terrier and the 'All Staffordshire. No bull' strapline. Either the RACC lives in a different ...
By Jennifer Whitehead, / Brand Republic 01-Oct-02
Virgin Radio delivers digital audience to Red Bull
Red Bull run a promotion in the run-up to next week's bank holiday. ... with a mini fridge and two cases of Red Bull. To qualify for the prize, listeners need to visit a Red Bull microsite on the Virgin Radio and Virgin Radio Xtreme sites. The idea of the microsite is to indicate how Red Bull can fuel your summer, and to win the prizes people have to give the best reasons why ...
By by Daniel Farey-Jones / Brand Republic 22-Aug-06
Red Bull accused of fuelling UK binge drinking
LONDON - Red Bull, along with its slogan 'gives you wings', has come under fire for allegedly ... . Red Bull has previously been linked with unexplained deaths, including the 2001 case of a student who ... they haven't had the time to run off all the energy." Red Bull has also been labelled as dangerous due to its role in Britain's binge-drinking culture. Red Bull mixed with vodka has become popular ...
By Nikki Sandison / Brand Republic 18-Jun-08
Grattan to sponsor Rugby League's Bradford Bulls
LONDON - Rugby League team and Carnegie World Cup winners The Bradford Bulls have joined forces ... Bulls since 1934, will be renamed The Grattan Stadium, Odsal. The partnership, which will last until ... an undisclosed six-figure annual sum to Bradford Bulls. Gareth Davies, Bulls' chief executive, said: "The ... considerable amount of time." Mike Hancox, Otto UK chief executive, said: "The Bulls seemed the obvious ...
By by Sarah Woods / Brand Republic 22-Jun-06
Sara Lee enters bidding war for Bernard Matthews
firm Bernard Matthews just days after its founder offered 232m to take it private. ... for ownership of the UK turkey firm Bernard Matthews just days after its founder offered 232m to take it private. Bernard Matthews, whose “Bootiful” TV advertising catchphrase made him a household name, said ... Matthews currently has operations in Germany, Hungary and New Zealand. ...
Brand Republic 27-Oct-00
Bernard Matthews makes Christmas TV comeback
Matthews airs Christmas television spots for the first time since 1980. ... " and Bernard Matthews' "bootiful" Golden Norfolk Turkey features as the star of the action. Each clip ends with the strapline "Bernard Matthews, Sponsors of Christmas Dinner" to emphasise the movie style of the ad. Bernard Matthews' marketing director Matt Pullen said: "Most people who sit down to a traditional ...
By by Joanne Payne / Brand Republic 13-Dec-06
Bernard Matthews to sponsor ITV's 'Mum's on Strike'
LONDON - Food brand Bernard Matthews is to launch its first foray into TV sponsorship, with a deal ... element with viewers encouraged to text in for recipes. There is also a link to a Bernard Matthews ... Matthews media activity since Initiative won the £7m account last November. This will also include ...
By by Joe Lepper / Brand Republic 27-Apr-06
Bernard Matthews to rebrand and focus on British roots
LONDON - Bernard Matthews is planning to rebrand itself, adding the word 'Farms' to its name ... Bernard Matthews branded turkey products would be made with 100% British turkey from its farms. It also ... and no artificial colours and flavours. Bernard Matthews fell 9.6m into the red last year after suffering a ... executive of Bernard Matthews, said: "This repositioning of the company is the result of extensive planning ...
By Jacquie Bowser / Brand Republic 29-Jul-08
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