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Zombie game marketing stunt goes awry after body parts disappear

The stunt was orchestrated by Monument PR to promote tomorrow's Friday the 13th launch of console ... of secret locations. A Monument PR spokesman insisted that the loss of the body parts was not a publicity ... to the finishing line, and organisers moved on, although no charges were made. Monument is posting notices ...

By Ben Bold / Brand Republic 12-Mar-09

AccountancyGroup hires Midnight for PR

to handle its launch PR. ... packages. Midnight Communications, based in Brighton, specialises in technology PR and was bought ...

By Jennifer Whitehead, / Brand Republic 29-Aug-01

Interpublic consolidates PR operations

, thereby creating the world’s largest PR firm. ... LONDON (Brand Republic) - The Interpublic Group of Companies is to consolidate its three main public relations networks, Weber Public Relations Worldwide, Golin/Harris International and Shandwick International, into two, thereby creating the world’s largest PR firm. The group is merging Weber’s technology ...

Brand Republic 20-Sep-00

Ogilvy PR expands into Vietnam

The move represents Ogilvy PR's deepening commitment to South-East Asia. It previously serviced clients in Vietnam through advertising agency Ogilvy & Mather Vietnam with the support of Ogilvy PR's Bangkok office. Ogilvy PR has already been responsible for a number of notable launches ...

By Staff, / Brand Republic 05-Sep-01

Cordiant buys Bulletin PR

An initial payment of 2.9m has been split between 900,000 in cash and 740,955 new Cordiant shares. Further payments of shares will be made before December 2003 and are dependent on Bulletin's performance. The PR consultancy will become part of Cordiant's Business Communications International (BCI ...

By Anna Clarke / Brand Republic 04-May-01

Psion PR chief joins Hotwire

LONDON - Hotwire PR has appointed Anthony Garvey, former head of PR at Psion, as regional partner ... Garvey was head of PR for nine years at Psion and took part in the PR launch for software ... has also held PR positions at BT and Legal & General. Kristin Syltevik, managing partner of Hotwire PR, said, "We have been attracting the highest calibre personnel since our launch in London ...

By Sylvia Westall, / Brand Republic 22-Nov-01

Incepta expands PR network in Europe

LONDON - Incepta Group, which owns the Citigate public relations group, is to expand its PR network ... and consumer public relations, financial communications and internal communications services. PR Force ... , PR Force had gross revenues of £3.2m and profit before taxation of £600,000. As well as the £2.9m ... of PR Force is a further step in the development of Incepta's presence in the region." He added ...

By Staff, / Brand Republic 20-Aug-02

LBi launches digital PR division

LONDON - Digital marketing agency LBi has launched a specialist digital PR division. ... Based in the company's new Brick Lane headquarters, LBi Digital PR will work across all online ... by LBi. Jill Lloyd, former UK PR manager for Yahoo! , has been appointed to head the new division ... . The service also integrates the Search PR offering currently provided by SEO specialist LBi Netrank. LBi ...

By Jacquie Bowser / Brand Republic 26-Feb-09

Improving PR's performance in integrated campaigns

Many integrated campaigns employ PR but some do not use its full potential because of a lack ... PR just as a campaign is about to launch, then wheeling out a fits-all strategy to generate a few ... ideas lending themselves better to cross-discipline activity than others. So it is crucial for your PR ... that has the most potential for PR. This also avoids the pitfall that sees agencies left to deliver what ...

By Nick Porter / Brand Republic 02-Apr-07

Smarts launches online PR division

LONDON - Smarts, the PR, design and digital agency based in Northern Ireland, has created an online ... PR capability would accelerate the company's growth plans. ...

By Jacquie Bowser / Brand Republic 25-Nov-08

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