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NHS teenage pregnancy video banned by YouTube
LONDON - YouTube has banned a viral campaign by the NHS showing a school girl giving birth in a ... The ad, posted by NHS Leicester, was shot as if it had been filmed on a mobile phone and shows the baby being delivered. The push aims to highlight concerns about teenage pregnancy to under-18s ... -babe.co.uk, where a docu-drama on the subject is also planned for June. The NHS trust has said it shot the viral ad ...
By Staff / Brand Republic 18-May-09
NHS Direct unveils blue balloon brand identity
LONDON - NHS Direct has unveiled a new brand identity, featuring a blue balloon with the strapline ... balloon will be used as part of NHS Direct's press and outdoor advertising, which runs throughout ... 's normal daily lives, to highlight that NHS Direct is everywhere. The supporting message is "For life ... . For reassurance, 24 hours a day." Matt Tee, chief executive of NHS Direct, said: "We operate a unique service ...
By Nikki Sandison / Brand Republic 23-Jul-08
NHS hails 'most successful' recruitment ad campaign
LONDON - A dramatic £4m advertisement created by Leo Burnett to encourage people to join the NHS ... motion down a flight of stairs. Voiceovers by real NHS staff describe the man's journey through ... ." The spot ran between March 1 and May 16 and directed people to the NHS recruitment site and helpline ... our focus on the NHS as a model employer of staff, offering varied and interesting career ...
By Jennifer Whitehead, / Brand Republic 12-Aug-04
Student and NHS service launches accommodation site
LONDON – Unite, the student and NHS workers accommodation service, has launched its new Love Living
By Staff, / Brand Republic 21-Mar-03
Campaign helps promote NHS prescription software
Scriptswitch will be an important tool. "I believe it's a breakthrough for the NHS and this is the start ...
By by Joanne Oatts / Brand Republic 10-Aug-06
NHS appoints roster of five digital and design agencies
LONDON – The NHS University, NHS's recently launched training university, has appointed a roster ... sectors. Launched earlier this year the NHSU is the NHS's "corporate university" for health and social care that offers training opportunities for more than 1.2m people who work for and with the NHS ... on improving patient care and its initial plans include: working for the NHS, a consistent foundation for all ...
By Staff, / Brand Republic 13-Apr-04
NHS points patients in the right direction in ad campaign
LONDON - Euro RSCG London is behind a new £1.8m campaign for the NHS, which should reduce ... The national campaign breaks on January 26 and runs for three months. One of the print ads shows a girl who has fallen off her bicycle. One signpost points to a graze on her arm saying "NHS Walk ... woman sitting in a kitchen with a thermometer in her mouth and a sign saying "NHS Direct ...
By Jennifer Whitehead, / Brand Republic 20-Jan-04
DoH selects agencies to pitch for NHS Choices brief
for an above-the-line campaign to raise awareness of the NHS Choices website. ... that can communicate the NHS Choices offering to the entire population of England, across various media channels. NHS Choices intend to target specific segments of the population with different marketing ... Office of Information. Natalie Robson, who is leading the pitch at NHS Choices, said: We very much look ...
By Nikki Sandison / Brand Republic 13-May-08
Jaywing appointed to data job by NHS Supply Chain
LONDON - Jaywing, the data division of the Digital Marketing Group, is to work with the NHS Supply ... of marketing at NHSSC, said: "The ability to create tailored communications for specific NHS departments means ...
By Staff / Brand Republic 13-Jun-08
NHS turns to Facebook for maternity care feedback
LONDON - An NHS trust is preparing to communicate with young mothers via a dedicated Facebook page ... Brighton and Hove NHS is trialling a maternity services community page on the social networking site to try and generate feedback and direction for its services from young parents. The presence has ... will be collected on September 15. It will help the NHS gather parents' views on the care offered before, during ...
By Sarah Crawley-Boevey / Brand Republic 11-Aug-09
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