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FedEx to reduce marketing budgets by 25%
Mike Glenn, FedEx executive vice-president for market development revealed the cuts on the official company blog on December 29. FedEx, a major sponsor for US sport such as the National Football League and Nascar, said the 25% cuts will come from its "non-contractual" marketing efforts ...
By Staff / Brand Republic 08-Jan-09
Rugby seeks female fans through Mills & Boon novels
racing car body Nascar. ...
By Daniel Farey-Jones / Brand Republic 06-Jan-09
Sports marketing firm puts Nascar sponsorship up for sale on eBay
Nascar Sprint Cup Series racing car, by putting the package up for auction on eBay. ... The sale, which is not yet listed on eBay, will be an interesting opportunity for other Nascar sponsors ... Aces Marketing, said: "This is a rare opportunity to get into the highly sought-after world of Nascar ... for this once-in-a-lifetime event." Nascar is hugely popular in the US and one of the most watched sports ...
By Staff / Brand Republic 21-Oct-08
ESPN continues digital expansion with Racing-Live.com
and this acquisition complements our extensive Nascar and classic motor sports coverage across our multi ...
By Jacquie Bowser / Brand Republic 05-Aug-08
General Motors plans radical cutbacks after drop in sales
advertising". However, it has emerged that its sponsorship of motorsports and in particular the Nascar ...
By Staff / Brand Republic 16-Jul-08
Microsoft extends gaming ties with EA ad deal
to stream advertising into popular sports titles including 'Tiger Woods Golf', 'Nascar' and American
By Staff / Brand Republic 25-Jul-07
Prism to unite with JWT in London offices
the Olympics, Nascar, Champions League football, MotoGP, marathon running, adventure sports and Formula 1 ...
By Joanne Payne / Brand Republic 20-Apr-07
BBC Worldwide in talks over Top Gear US edition
inflammatory statements on cars, including Country and Western is rubbish and Nascar sucks . ...
By Alex Donohue / Brand Republic 10-Apr-07
IMG appoints Nascar chief Pyne to head up sport and entertainment
LONDON – Sports marketing giant IMG has appointed George Pyne, former Nascar chief operating ... Pyne is widely credited with turning the Nascar oval racing into one of the most popular sports in the US and, in turn, driving the group's licensing revenues from $50m to $2bn (£1.1bn). Pyne has ... franchises of all time and his achievements at Nascar and his industry leadership are great attributes ...
By by Sam Matthews / Brand Republic 26-Jan-06
A passion for sport
in the UK and Nascar in the US connect to the sport through the affinity they feel with their favourite ...
By by Matt Hales / Brand Republic 10-Nov-05
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