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Scrabble social gaming campaign plays on national rivalry
LONDON - Scrabble has launched a website that pits European rivals Belgium and The Netherlands against each other with players competing in quick Scrabble Battles.
By Daniel Farey-Jones / Brand Republic 09-Nov-09
Trinity Mirror ad revenue declines slow with nationals down just 6%
in its revenues is slowing, with ad revenue falling by just 6% at its national newspaper division during ... in the rate of decline recorded during the first half of the year when national newspaper ad revenues dropped by 14%. In the year to date, national ad revenues are down by 11%. Regional ad revenues ... . The company said that early indications for November are that advertising revenues for the nationals will fall ...
By Jacquie Bowser / Brand Republic 12-Nov-09
Channel 4 News turns to crowdsourcing for new website
to whom in British society, partly relying on crowdsourced information.
By Jennifer Whitehead / Brand Republic 12-Nov-09
Obesity predicted to fall despite 'toxic food' marketing
LONDON - Efforts to combat rising obesity among children and young adults appear to be paying off ... The National Heart Forum analysed obesity studies from the mid-70s until 2007 and found ... reason for the increase in obesity but said the restrictions on advertising to children and food ... to see an end to the marketing of toxic products and to marketing junk food on programmes children watch ...
By James Quilter / Brand Republic 03-Nov-09
Cobra Beer plans integrated push around Curry Week
highlighting its sponsorship of National Curry Week from November 22 to 28. ... in the big four supermarkets and the Co-Operative. National Curry Week will see many of the 9,500 Indian ...
By Daniel Farey-Jones / Brand Republic 10-Nov-09
Mumsnet lands second major scoop with live Cameron webchat
the 'Dragon's Den' of the nation's mothering community.
By Staff / Brand Republic 18-Nov-09
Johnston Press sees ad revenue decline stabilise
LONDON - Johnston Press, publisher of local newspapers and Scottish national The Scotsman, has said
By Jennifer Whitehead / Brand Republic 11-Nov-09
Friends Reunited invests in television campaign
LONDON - Friends Reunited may have been written off by most but it is investing in a national
By Jennifer Whitehead / Brand Republic 29-Oct-09
Microsoft backs out of Family Guy tie-up due to content concerns
the usual 'Family Guy'-style jokes, including gags about deaf people, the Holocaust and incest, the software ...
By Staff / Brand Republic 27-Oct-09
Top Gear's Hammond bags himself a logo
The logo for 'Hamsters Wheel Productions', was created by Fluid Design and features a hamster on a wheel powering a retro-TV. The brand is designed to appeal to children, who are the target market for some of its programmes, as well as adults. Fluid director Neil Penfold said Hammond's brief ...
By James Quilter / Brand Republic 17-Nov-09
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