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M4 drivers targeted by new LED billboard

LONDON - The biggest digital advertising screen on the M4 has been erected by Ocean Outdoor ... out of London to Heathrow each month. Ocean Outdoor promised to unveil further "landmark, high ... of Ocean Outdoor, said: "We are committed to evolving the outdoor market through high quality, unique ... and dynamic platform." Ocean has sites at the Imax at Waterloo, and Europe's largest digital media wall ...

By Staff / Brand Republic 13-Nov-09

Ocean Finance launches dedicated TV channel

LONDON - Ocean Finance has launched a digital satellite channel on Sky that is dedicated ... The self-titled Ocean Finance channel, which began broadcasting today on Sky channel 888, has been ... 's programmes include 'Ocean Effect', which features real Ocean Finance customers sharing their experiences, and 'Ocean's Mortgages Revealed', which explains every step of the mortgage process and provides the re ...

By Jacquie Bowser / Brand Republic 16-Sep-08

Oceans and Mars open for exploration with new Google Earth

the oceans, track historical changes over the years, create their own earth-tours, and explore planet Mars. ... oceanographic associations to create the new ocean exploration function. The programme shows users an interactive 3D map of the ocean floor, where they can explore the nooks and crannies, while look at thousands of data points, which include videos and images of ocean life. Google Earth 5.0 also displays ...

By Dan Leahul / Brand Republic 03-Feb-09

Ocean Finance turns to Experian for marketing needs

LONDON - Ocean Finance is using Experian's Fusion campaign management tool to develop a mail ... , featuring a cleansed customer database. Stuart Johnson, marketing director at Ocean Finance, said ... . The combination of Experian s heavyweight consulting and Experian Fusion s marketing firepower alongside Ocean ... at Experian s integrated marketing division, said that Ocean Finance choose Experian Fusion to boost its ...

By Alex Donohue / Brand Republic 16-Oct-07

New research tool Ocean gives psychological perspective

research tool called Ocean to give clients a new level of insight into customers' psychological perspective ... Ocean's database claims to be the UK's largest panel of ongoing psychographic information, with a ... further insight into the consumer. In quantitative research, with an on- and off-line questionnaire, Ocean ... psychographics, Ocean's statistical modelling on a brand's existing database predicts the attitudes and values ...

By Sam Matthews, / Brand Republic 10-Jan-05

Volvo Ocean Race appoints Fingal for integrated task

LONDON - Volvo Ocean Race has appointed integrated marketing agency Fingal to create a digital ... The aim of the campaign is to provide digital and print marketing materials to promote Volvo Ocean Race to potential sponsors. Fingal has created teasers, a bespoke digital presentation application ... . James Kendall, sponsorship and marketing manager at Volvo Ocean Race, said: Our mission is to reflect ...

By Nikki Sandison / Brand Republic 16-Mar-07

CACI launches 40m-strong consumer file Ocean

LONDON – CACI has partnered with 20 data companies to launch Ocean, a national consumer file ... together from a range of data companies including Transactis. Ocean will combine transactional ... Group, said Ocean would be a valuable tool for any business wishing to gain a better understanding ... eats into often already stretched marketing budgets. "With the development of Ocean, CACI has done ...

By by Sam Matthews / Brand Republic 13-Mar-06

Ocean FM pulled up over pop music policy

LONDON - GCap Media's local radio station for South Hampshire, Ocean FM, has been issued with a ... Ocean FM, which broadcasts to a local population of almost 1m adults in and around Southampton ... to the station s format agreement with Ofcom, Ocean FM s remit is to play mostly current adult contemporary ... : Listening to the station and carrying out analysis of the music logs for the three days, we noted that Ocean ...

By Paul McNally / Brand Republic 30-Nov-07

Barnardo's appoints Blue Ocean for eBay drop-off campaign

Barnardo's is working with Blue Ocean Solutions to promote and manage its first eBay drop-off facility, in partnership with Auctioning4u. Blue Ocean is to launch the campaign throughout the children ... stream for the charity." Blue Ocean will undertakes all regional marketing and collect items for auction ...

By by Julia Pearlman / Brand Republic 07-Nov-05

Viacom Outdoor to rebrand as CBS Outdoor in the UK

LONDON - The name Viacom Outdoor will disappear from British streets next year as billboards ... rebranded with the new name. In the UK, the name switch will incorporate all the company's UK outdoor sites, including those on the London Underground and Docklands Light Railway. CBS Outdoor is part ... publicly traded businesses in the US, the other being Viacom Inc. As well as the outdoor business, CBS also ...

By by Mark Banham / Brand Republic 12-Oct-06

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