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GroupM puts spotlight on print ROI
) in June this year, tracks how many readers see and act on print advertising, providing metrics for 200 ... believe strongly in the power of print as an effective advertising vehicle, both now and in the future ...
By Staff / Brand Republic 24-Nov-09
Twitterers to be given shares for promoting address-less delivery concept
the sender. If they agree, the sender is provided with a barcode they need to print out and put ...
By Daniel Farey-Jones / Brand Republic 23-Nov-09
Conde Nast plans to put magazines on Apple's Tablet
will include the same content found in the printed magazine, but with added multimedia such as video and web ...
By Staff / Brand Republic 19-Nov-09
3M launches service to predict visual impact of creative work
consumers are likely to view these hotspots. It can be used for a variety of creative items, such as print ...
By Jacquie Bowser / Brand Republic 18-Nov-09
WSJ Europe unveils redesign of print and online properties
LONDON - The Wall Street Journal Europe has redesigned its print edition and website, introducing ... New features in the print edition include a simplified front page layout with a bolder masthead, a ... -European advertising campaign using the strap line 'News for News Makers'. The campaign features print, broadcast ... than 80,000 copies of the print edition will be distributed free at key commuter points in London ...
By Jacquie Bowser / Brand Republic 17-Nov-09
Half of UK and US readers would pay for online news
interested in were local or community specific news and news archives. Print media owners around the world ...
By Daniel Farey-Jones / Brand Republic 17-Nov-09
O2 targets gig-goers with digital experiential activity at Academy venues
Snapbooth is an updated version of the photobooth, but instead of printing out a series of four snapshots, it sends them digitally to a digital screen photo wall. The photo wall displays the images on rotation, along with the O2 Academy logo. Snapbooth is the creation of New Toy London , which specialises ...
By Staff / Brand Republic 12-Nov-09
Reed Elsevier boss Smith departs 'by mutual agreement'
of the business. "The divestment of controlled circulation magazines in the US and certain other print titles ...
By Staff / Brand Republic 11-Nov-09
Johnston Press sees ad revenue decline stabilise
% on yesterday's close. Johnston Press said in October that it was closing two printing presses, one in Kilkenny ... .7%. The results reveal ad revenue in print was down 33.5%, with classifieds hardest hit. Employment revenue ...
By Jennifer Whitehead / Brand Republic 11-Nov-09
BR Video: Consumers downplay influence of food and drink ads
TV, print and DM, among others. In its first year, 85% of primary schools registered, 39 million ...
By Susan Billinge / Brand Republic 11-Nov-09
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
