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Initiative scoops Breathe Right UK media business
LONDON – Initiative has won the UK media planning and buying account for US pharmaceutical company ... The £1.5m UK account was previously held by AMS Media Group. Initiative won the UK business following the first appointment of Initiative in Spain. It is understood that the Initiative appointment will see CNS review its media agencies across Europe. Breathe Right is a drug-free product designed ...
By by Sam Matthews / Brand Republic 10-Oct-05
Yahoo! compensates for DoubleClick miss with $680m Right Media buy
LONDON - Yahoo! pays $680m for the rest of the internet advertising company Right Media, which ... Right Media shareholders will be paid approximately equal parts cash and stock, and Right Media options and similar equity awards will be assumed by Yahoo! Terry Semel, chairman and chief executive of Yahoo!, said: The acquisition of Right Media will further Yahoo! s goal to create the industry ...
By Joanne Payne / Brand Republic 30-Apr-07
City Republic: the right climate for media consolidation
, particularly in media, writes Stephen Foster. ... Stocks down, property down and money down equal deals up World stock markets have taken a powder this year and, if you strip out miners, big categories like financials and media are showing heavy losses ... www.editco.net and Politics of the Media for Brand Republic. ...
By Stephen Foster / Brand Republic 04-Feb-08
Politics of the media: what's Gordon Brown doing right?
Not a lot, on the surface of things, and events and the media are conspiring against him ... to PR. Rory observed, apropos PR, that it was always a mistake to try to cadge favours off media ... is to forget all about squaring the media, as his old crony and now Schools Secretary Ed Balls seems ... by the media than Brown is now) in 1992, he quite literally got on his soapbox and tried to address people ...
By Stephen Foster / Brand Republic 21-Apr-08
Choosing the right virtual gift
the environmental record of its scheme after a run of media criticism. As Third Sector pointed out recently, Send a Cow has sent the information sheet entitled Blessing, Not a Burden to the media in an attempt ... have not felt the sting in the tail of media cynicism. Oxfam, for example, has certainly gone to town ...
Brand Republic 27-Nov-07
Go Racing's rights deal collapses
LONDON - A last-ditch attempt by Go Racing to secure a crucial part of its media rights deal for UK ... , jockeys and weights. Go Racing saw the issue as a crucial part of its 307m media rights contract, which ...
By Claire Billings / Brand Republic 18-Jun-01
BSkyB takes Premiership mobile rights
LONDON - Sky Media is set to secure the final package of Premiership League football rights to show ... , the sports production group, on a deal that would have seen each operator take equal rights to Premiership ... broadcast rights. Sky's current £1.02bn four-year TV rights deal with the Premier League expires ... for the rights. Due to new European Commission restrictions, Sky had been limited to a maximum of five ...
By by Mark Banham / Brand Republic 12-Jul-06
Virgin buys rights to air American Inventor
LONDON - Virgin Media Television has bought the rights from Fremantle Media Enterprises ... for. Separately, Virgin Media-owned Living has commissioned a brand new series called Conversations ...
By Jacquie Bowser / Brand Republic 07-Feb-08
When is high impact the right approach
of direct marketing without spending lots of money. If a high impact creative is used in the right place at the right time then it can be both incredibly effective and cost effective. One campaign we did was on a ... and personal approach. And because of the media used, the message had longevity, because most recipients were ...
Brand Republic 27-Feb-04
Fifa invites bids for media rights to 2010 World Cup
LONDON - Fifa, football's governing body, is inviting bids for the broadcast and media rights ... Fifa will tender the rights, which will be overseen by Fifa's marketing and TV division, on a ... it out to win the rights to the most coveted football tournament in the world. In 2001, when the 2002 World Cup rights were being contested, then BBC director-general Greg Dyke accused Fifa of being ...
By Sam Matthews, / Brand Republic 30-Sep-04
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
