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Animated Geekboy to become face of Sci Fi Channel

LONDON – An animated character called Geekboy is set to be the new face of the Sci Fi Channel from ... encounters with well-known Sci Fi characters to make sure he does not miss the film. The four Geekboy spots, created by production company Onedotzero Industries, reflect Sci Fi's new strapline, "There's a little bit of geek in all of us", created after extensive audience research. Sci Fi plans to use ...

By by Sam Matthews / Brand Republic 12-Sep-05

Sci Fi pushes Gellar movie The Grudge with microsite

LONDON – The Sci Fi channel is to support the launch of United International Pictures' supernatural ... viral email competition that shows mysterious footage of the Sci Fi office. Promotional trailers ... by Sci Fi Brand Solutions and ZenithOptimedia and includes some of the best Japanse and Thai supernatural ... director at UIP, said: "We like working with Sci Fi. As well as the obvious brand and audience synergies ...

By Staff, / Brand Republic 05-Nov-04

Nintendo sponsors Sci Fi shows for new game launch

LONDON – Nintendo is sponsoring a month of programmes and a movie-themed weekend on the Sci Fi ... for a month. The movie sponsorship runs through Sci Fi's horror themed 'Teen Scream' weekend from ... of the deal developed by Sci Fi brand solutions and Starcom. As part of the deal, Sci Fi is supporting a ... classics like 'The Exorcist', 'Alien' and 'The Wickerman'. Michael Holt, brand solutions manager, Sci Fi ...

By Sam Matthews / Brand Republic 21-Feb-05

Sci Fi channel unveils campaign for Patricia Arquette psychic drama

LONDON - The Sci Fi channel has unveiled a six-figure marketing campaign designed to promote its ... director at Sci Fi, said: "'Medium' has been a critical and ratings hit in the States and we're really ... , Living and ITV, among other channels, will air the Sci Fi-produced and Rocket PHD-planned campaign, which ... .com and Livingtv.co.uk, and moving picture units on MSN.co.uk. Print support will be seen in Future's sci-fi ...

By by Sarah Woods / Brand Republic 21-Apr-06

Sci Fi wins UIP sponsorship deal for Romero's zombie night

LONDON - The Sci Fi Channel has inked a five-figure sponsorship deal with United International ... On September 17, the Sci Fi channel will host a zombie-themed evening with Romero's two most ... Simon Baker, will additionally benefit from promotional trailers on Sci Fi this month. Sci Fi account ... brokered the deal. Onuourah said securing George A Romero's movies was a major coup for Sci Fi. "The ...

By by Sam Matthews / Brand Republic 02-Sep-05

Vintage mini series 'V' among new signings for Sci Fi

LONDON - The Sci Fi channel is to screen the 1980s science fiction classic 'V' among a slate of new ... of alien encounters from World War II to the present day. Jon Farrar, programming director at Sci Fi ... and documentaries such as 'The Roswell Incident', 'Sci Fi' will be flying the flag for all things alien throughout ...

By by Staff / Brand Republic 21-Dec-05

BBC Broadcast devises new image for Sci Fi Channel

LONDON – BBC Broadcast has created the new on-air branding campaign for the Sci Fi Channel, marking ... faced with tricky situations, experience what can only be referred to as unexpected "Sci Fi moments ... . Dave Howe, executive vice president of marketing and brand strategy Sci Fi Channel, said: "Sci Fi ... by bringing a level of wit and warmth that people don't expect from Sci Fi. "This has been a great creative ...

By Staff, / Brand Republic 03-Jun-04

Sci Fi launches six-figure campaign for Movie at 10

LONDON – The Sci Fi Channel is launching a six-figure marketing campaign to promote its 'Movie ... The campaign features six outdoor and print executions inspired by popular sci-fi films and TV ... to tell viewers how they can enjoy the Sci Fi 'Movie at 10' without being disturbed. For example ... -air idents, produced by Jam, will run on the Sci Fi channel over the month. This will lead up to Sci Fi ...

By by Sam Matthews / Brand Republic 04-Oct-05

Sci Fi channel signs up SFX for season sponsorship

LONDON - The Sci-Fi Channel has brokered a five-figure sponsorship deal with Future's sci-fi ... '. The sponsorship deal, which will run for one year, was negotiated by Melanie Hunt, Sci Fi marketing consultant ... , break bumps and all season promotions. All production has been done in-house at Sci Fi. Elizabeth Sheard, head of brand solutions at Sci Fi, said: "SFX's sponsorship of Sci Fi's First Friday movie season ...

By by Sarah Woods / Brand Republic 04-May-06

Knight Rider and Dollhouse to air in UK on Sci Fi

LONDON - The Sci Fi Channel has acquired the rights to two highly-anticipated TV dramas -- the re ... . Whedon also made the critically acclaimed sci-fi show 'Firefly', which was cancelled by Fox after one season before being made into a cult movie. The new shows arrive on Sci Fi UK following NBC Universal's announcement that it is changing the name of the Sci Fi Channel to Syfy on order to distinguish it from ...

By Ben Bold / Brand Republic 20-Mar-09

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