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Results 1 - 9 of 9 matching results
BR Video: Consumers downplay influence of food and drink ads
LONDON - Food and drink ads can influence purchasing decisions, some consumers admit in the latest ... Our interviews with members of the public about how advertising influences their food and drink purchases come in the same week as the IPA Effectiveness Awards, which are designed to reward campaigns ... and drink advertising and the majority agreed that ads had no influence on their purchasing decisions ...
By Susan Billinge / Brand Republic 11-Nov-09
Fox lines up big brands to promote Avatar
LONDON - Fox has lined up a series of brands across the electronics, food and drink sectors
By James Quilter / Brand Republic 19-Nov-09
Soccerade to launch Dream Team promotion
LONDON - Soccerade, the sports drink fronted by Real Madrid footballer Cristiano Ronaldo ... natural energy, is competing with Coca-Cola and Pepsi s sportsade drinks, Powerade and Gatorade. ...
By James Quilter / Brand Republic 16-Nov-09
Coca-Cola rebrands global juice brand portfolio
portfolio of more than 100 juice and juice drink brands.
By Staff / Brand Republic 18-Nov-09
Rough Guides creates destination guides for Vodafone App store
The apps take the form of mini destination gudes, selling at 49p each. The guides have information on the best places to eat, drink and shop and also include an image gallery. The range launches initially with 50 guides to download on the Vodafone 360 Samsung H1 handset. A further 150 destinations ...
By Staff / Brand Republic 18-Nov-09
UK drinkers return to bitter but on-trade beer sales plummet
and the shift towards drinking at home. The difference between on trade and off trade is the closest yet with only 56% sold in pubs and clubs. If consumers continue to increasingly drink at home it is predicted ...
By James Quilter / Brand Republic 12-Nov-09
Fox's fake 'biscuit safety board' taken seriously by council workers
biscuits, such as scalding fingers while dunking them in a hot drink. ...
By James Quilter / Brand Republic 21-Oct-09
IAB Engage: COI chief champions digital's influence
such as combating obesity, binge drinking and climate change. COI has grown its spend on digital threefold since ...
By Daniel Farey-Jones / Brand Republic 11-Nov-09
Sulake launches virtual world Bobba Bar for mobile users
drinks by chatting to the virtual bartenders. Bobba Bar is a continuation of Sulake's past mobile ...
By Jacquie Bowser / Brand Republic 09-Nov-09
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