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Boeing reviews advertising business

NEW YORK - US Aerospace giant Boeing is to review its advertising business, held by FCB Worldwide ... FCB has been invited to defend the business against an unnamed number of rival agencies. The winning agency will, according to Boeing, have to have offices in Chicago. The move comes as Boeing, the world's leading maker of commercial jets, is increasingly coming under pressure from its European rival ...

By Staff / Brand Republic 06-Jul-01

EasyJet shortlists agencies for £30m media review

LONDON - EasyJet is understood to have shortlisted four agencies for its consolidated £30m European ... The agencies shortlisted include: Carat International, parent of EasyJet's UK incumbent BBJ Media ... worked for EasyJet, has not been shortlisted. The review, which was called in October, comes as the budget airline prepares to phase out the Go brand. EasyJet has told its agencies that it is terminating ...

By Staff, / Brand Republic 29-Jan-03

Glenfiddich goes with two agencies after lengthy review

LONDON - Glenfiddich has ended an eight-month review of its international advertising business ... The review has seen McCann-Erickson dropped from the £2m UK account, although it will still work on the brand in Spain and France. Other agencies that had pitched for the account were M&C Saatchi and Delaney Lund Knox Warren. The review originally began in May last year but with a series of management ...

By Jennifer Whitehead, / Brand Republic 04-Feb-04

WWF calls review of direct marketing business

LONDON - The Worldwide Fund for Nature has called a review of its direct marketing and media ... The review of the business is to be handled by intermediary Agency Insights. A ... direct marketing account to Harrison Troughton Wunderman. The agency picked up the business following ... the offer to repitch, and that Agency Insights was now actively involved in searching out agencies ...

By Staff / Brand Republic 04-Jul-07

Review for £50m Carbon Trust business begins

LONDON - The Carbon Trust has kicked off a statutory review of its £50m advertising, media, DM ... marketing roster. It is understood that all roster agencies will tender for the business. Peter Hambly ... . Interpublic Group's McCann Erickson currently handles the advertising for the government body, and the agency ... business opportunity to combat the growing threat of climate change. "This is a fantastic opportunity ...

By by Sarah Woods / Brand Republic 12-Jul-06

Goodyear appoints Omnicom agency to $60m business

-month review. ... LONDON (Brand Republic) - Tyre manufacturer Goodyear Tire 60m ( 41.77m) North American advertising account following a four-month review. Goodyear expects Goodby to create a new campaign within ... . Goodyear’s previous incumbent was WPP Group’s J Walter Thompson but it withdrew from the review in January ...

By Anna Clarke / Brand Republic 17-Apr-01

EBay adds media planning and buying to agency review

LONDON - EBay has expanded its agency review to include media planning and buying, currently held ... an estimated £3m, to the review with MediaCom invited to repitch for the work. Other agencies reportedly ... in Germany and the US, where its business is handled by the San Francisco-based agency Goodby Silverstein ... The online auction company has already shortlisted four agencies for its creative account ...

By Staff, / Brand Republic 18-Feb-04

Motorola reviews $400m global media business

Motorola is to review its 400m global media and planning business and has begun talks with several ... LONDON (Brand Republic) – Motorola is to review its 400m global media and planning business and has begun talks with several agencies. It is likely to come to a decision in March. The talks include incumbent Universal McCann, the media arm of McCann-Erickson, WPP Group’s MindShare ...

Brand Republic 10-Jan-01

Eurostar shortlists four agencies for £10m media business

LONDON – Eurostar is reviewing its pan-European media planning and buying account with Mediaedge ... . Eurostar's creative agency TBWA\London is unaffected by the review. If you have an opinion ... The review is being handled by media auditor Billetts with an announcement expected at the end of the summer. The review is the first in a long while, with Manning Gottlieb OMD having held the account ...

By by Sam Matthews / Brand Republic 28-Jun-05

Havas ranked as top agency for new business in 2006

LONDON - Havas has been ranked the number one marketing services group for new business in 2006 ... year, with Interpublic Group s losses also totalling $214m. In Havas third quarter review, the agency ... competition from second-placed WPP Group, which gained $442m of new business last year, and Aegis Group, which ... quarter of the year and 1.58bn in net new business for the first nine months of the year, recorded major ...

By by Alex Donohue / Brand Republic 29-Jan-07

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