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DMA looks to counter junk mail image of the industry
LONDON - The Direct Marketing Association is launching a consumer campaign to counter ... Syltevik said: "The direct marketing industry is hugely important to the success of the UK economy however ...
By by Joe Lepper / Brand Republic 23-Sep-05
DMA reveals awards finalists ahead of ceremony
LONDON – Harrison Troughton Wunderman dominates the shortlist of finalists for the Direct Marketing ... The agency is in contention for a slew of awards across the categories -- markets, media, creativity and strategy -- having secured the most nominations in each category. Among its 17 nominations is work for clients such as Star Alliance, the Royal Marsden Hospital and IBM. Saatchi & Saatchi ...
By Daniel Farey-Jones, / Brand Republic 02-Nov-04
Thomson gets DMA benchmark accreditation
LONDON - Thomson Directories Database has been awarded the Direct Marketing Association's Business
By by Alex Donohue / Brand Republic 12-Dec-06
IPC's Kevin Cordray joins DMA board
of the Direct Marketing Association.
By Claire Billings, / Brand Republic 27-Sep-01
DMA launches Excellence in People Awards
LONDON - The Direct Marketing Association, in partnership with Marketing magazine, has launched its ... more skilled people into the industry; and maintain the UK's position as the world leader in direct marketing. The DMA believes that developing the talents of the people within direct marketing ... , and innovation. The awards aim to provide a forum for the marketing communications community to share ...
By Staff, / Brand Republic 19-Oct-01
Equifax named as data sponsor of DMA
Marketing Association. ... The two firms will work together over the next 15 months to enhance the profile of the marketing data services sector within the direct marketing industry. As part of the agreement, Equifax ... of the scope and power of consumer and business marketing data for direct marketing campaigns. Mike Barnes ...
By Jacquie Bowser / Brand Republic 17-Nov-08
DMA makes Ebiquita chief northern chair
LONDON - The Direct Marketing Association has appointed Ebiquita managing director and founder Andy ... 's direct marketing career began when he left the armed forces, where he was in the Royal Signals, to work in direct sales in telemarketing, where he rose to the position of sales director. In 1998, Smith set up ... as an organisation working to make businesses do a much better job with their databases and their direct marketing ...
By Claire Billings, / Brand Republic 28-Nov-02
DMA lends its support to the BIG recycle campaign
LONDON – The Direct Marketing Association is backing a major campaign to promote recycling, backed ... this year, focusing on the need for the direct marketing industry to increase its use of suppression files ... to increase the amount of direct mail being recycled, the DMA's involvement in 'the BIG recycle' is proof ... their used or unwanted direct mail, highlight the difference between targeted direct mail and "junk" mail ...
By Staff, / Brand Republic 18-Oct-04
DMA meets to discuss environmental guidelines
LONDON - The Direct Marketing Association is holding a 'summit for change' meeting today to develop ... Recommendations from the meeting will be presented to the DMA board in January next year, where they will be formalised and potentially integrated into the DMA Code of Practice. Rosemary Smith, chairman of the DMA, said: To safeguard both the direct marketing industry and the environment, we need to focus on a real ...
By Jacquie Bowser / Brand Republic 23-Nov-07
DMA asks 'should we rebrand as the Digital Marketing Association?'
LONDON - The Direct Marketing Association is asking marketers whether it should be renamed ... and agencies to think hard about direct marketing and challenge "commonly-held notions" and "received wisdom ... . The initiative has been designed to provoke debate about the issues facing the direct marketing industry and the increasingly blurred lines separating traditional direct marketing and digital marketing. In line ...
By Ben Bold / Brand Republic 15-Jul-09
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
