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BPI shifts €60m global perfume account to Carat
LONDON - The owner of perfume brands including Jean-Paul Gaultier has moved its estimated €60 ... accounting for the biggest share of spend of any individual country. BPI's perfumes are distributed in the UK by Kenneth Green, which remains an MPG UK client for its non-BPI perfumes such as Hermes Parfums ...
By Staff / Brand Republic 02-Nov-09
Tesco to build shopping centres in China
East, but its deal to open three large shopping centres in China show it has no such problems operating ... The UK's largest supermarket already has a presence in 28 Chinese cities. Now Tesco has signed a 50:50 deal with a group of Chinese investment funds to build three shopping centres in the north-eastern cities of Fushan, Anshan and Qinhuangdao. Each will hold a Tesco Extra, the retailer's largest store ...
By James Quilter / Brand Republic 13-Nov-09
Shop Direct plans franchise deal to bring Woolworths back from the dead
report in The Times , as the original brand is set to be revived by Shop Direct in the form of 200 franchise stores. In June Shop Direct, which owns the Great Universal and Kays catalogues, bought ... Woolworths store development manager Andy Latham. The launch of Alworths drew attention from Shop Direct ...
By James Quilter / Brand Republic 23-Nov-09
Rough Guides creates destination guides for Vodafone App store
the Vodafone 360 Apps Shop. ... The apps take the form of mini destination gudes, selling at 49p each. The guides have information on the best places to eat, drink and shop and also include an image gallery. The range launches initially with 50 guides to download on the Vodafone 360 Samsung H1 handset. A further 150 destinations ...
By Staff / Brand Republic 18-Nov-09
Cadbury takes pop-up store concept into digital channel
of the week via an online shop that will appear and disappear from a number of fashion blogs and retail sites. ... by popular advertising icon the Cadbury's Caramel Bunny. To mark the launch, it has set up a pop-up shop just off Carnaby Street in London, the Caramel Nibbles Boutique . The shop, however, is there only for window shopping. People wanting to get hold of a free scarf will have to go online this Thursday ...
By Jennifer Whitehead / Brand Republic 26-Oct-09
No more letters to Santa, put your Christmas wish list on Facebook
/o the North Pole but to their friends and family on social networks as part of a new Christmas shopping
By Jennifer Whitehead / Brand Republic 04-Nov-09
Filofax runs first digital-only campaign on Glam Media
The campaign launches this week and runs until January next year, promoting the Filofax Beauty Box a gift box that contains a Filofax organiser, a perfume atomiser pen and a voucher for a beauty treatment. The box is being promoted across Glam Media sites and blogs, in an ad unit that will be updated ...
By Staff / Brand Republic 13-Nov-09
Coffee Republic hires Conran & Partners to smarten image
Partners, said: "Design quality is sorely lacking in the other high street coffee shops. We are looking ...
By Jacquie Bowser / Brand Republic 18-Nov-09
Brandopus gives Fox's Rocky biscuit bars a musical makeover
The new design is intended to increase the chocolate and caramel bars' shelf presence and boost sales. It will be available in shops within weeks. Brandopus began work on Fox's biscuit range, which includes Fox's Classics and Melts, in March 2007. Since then Fox's sales have increased by 8.88m ...
By Susan Billinge / Brand Republic 10-Nov-09
Google develops commerce search in time for Christmas
Google Commerce Search can be added to retail sites with functions such as shopping by category, price, brand or other attributes. Other features that can be added by a site administrator include a related items search. It automatically includes a synonym feature and a spellchecker. Google hasn ...
By Jennifer Whitehead / Brand Republic 05-Nov-09
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