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The Search Works lands Moneysupermarket contract

LONDON - Moneysupermarket.com, the price comparison site, has chosen The Search Works as its search ... The Search Works will also help elevate the profile of sister brand travelsupermarket ... manager at moneysupermarket.com, said: The Search Works has retail, finance and travel expertise ... efficiency and ROI. The Search Works won the contract following a pitch earlier this month. The company had ...

By Charlie McCathie / Brand Republic 17-Aug-07

TradeDoubler renames The Search Works as TD Search

it said is the final step in the integration of The Search Works, more than two years after it acquired ... to June 2008 and fomerly chief executive of The Search Works. He took over from Andreas Bernstrom who was managing director of TradeDoubler prior to the acquisition on The Search Works. ... Effective immediately, the name change means that TradeDoubler's search business will be known ...

By Daniel Farey-Jones / Brand Republic 20-Oct-09

The Body Shop calls on The Search Works

LONDON - The Body Shop has appointed The Search Works to manage all elements of its search engine ... The Search Works will handle both pay-per-click and search engine optimisation to increase the company's visibility in search engine listings. The Search Works will work closely with The Body Shop ... to approach The Search Works directly on the strength of their expertise and experience of managing bespoke ...

By Dan Leahul / Brand Republic 10-Sep-08

Asda appoints The Search Works for online marketing

LONDON - Asda has appointed The Search Works to provide search engine marketing expertise for its ... . Adam Culkin, online marketing manager at Asda, said: We chose The Search Works over other full-service media agencies because of its expertise in this area. From the outset, The Search Works has demonstrated a passion for the Asda business. He added that Asda hoped its deal with The Search Works would ...

By by Alex Donohue / Brand Republic 22-Jan-07

IPA partners with the Search Works for online learning

LONDON - The IPA is to partner with the Search Works to develop a search module for its advanced ... it was essential to include a module dedicated to it in the IPA Advanced Certificate. "As The Search Works has ... practical and up to date case studies. Stephanie Carr, managing director of the Search Works, said: "As ... The Institute of Practitioners in Advertising certificate, of which the search module is a part ...

By Staff / Brand Republic 04-Dec-08

Net A Porter appoints The Search Works for online impact

LONDON - The Search Works has scooped a search marketing brief for online fashion retailer ... The Search Works will recommend popular keywords to bid on, and will alter strategy to reflect ... to pitch, but we were particularly impressed by the retail experience and passion of The Search Works team ... director at The Search Works, said: Servicing one of the world s premier luxury e-commerce sites brings ...

By Charlie McCathie / Brand Republic 20-Jun-07

EasyJet appoints The Search Works on pan-European brief

LONDON - EasyJet is embarking on a programme of search-engine optimisation, hiring The Search Works ... up in searches is vital for the discount airlines business. The Search Works will optimise EasyJet s listing in natural search results, and work to decrease the drop-off rate by improving website usability ... design. Andrew Berks, brand communications manager for EasyJet, said: We chose The Search Works because ...

By Staff / Brand Republic 20-Jul-07

British Red Cross hires The Search Works for donor drive

marketing company The Search Works, to increase its donor base and drive traffic to its homepage. ... the profile of our work so that we can encourage more supporters and ultimately raise more money for our vital work both in the UK and across the globe. Last week, The Search Works parent company IMW Group ... stays in hospital. The charity plans to grow the number of visitors to its website through search ...

By Alex Donohue / Brand Republic 30-Jul-07

TradeDoubler acquires Search Works for £56m

LONDON - TradeDoubler has acquired IMW Group, owner of search engine marketing company The Search ... IMW Group comprises search engine marketing company The Search Works and The Technology Works ... that The Search Works would primarily be used for its UK presence, while The Technology Works is centred ... by rolling out The Search Works and The Technology Works throughout Europe. Nick Hynes, chief executive ...

By Alex Donohue / Brand Republic 26-Jul-07

Search Works appoints Carr as deputy managing director

LONDON - The Search Works, the European search marketing firm, has appointed Stephanie Carr from ... At The Search Works, Carr will be responsible for the day-to-day running of the business ... search marketing activities across European markets. Prior to MindShare, Carr worked at Overture ... solely on the search industry and work with a dynamic, pioneering search specialist such as The Search ...

By by Staff / Brand Republic 04-Jul-06

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