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The Software Bureau appoints Murray as sales director
LONDON - The Software Bureau has appointed David Murray, formerly head of new business ... to The Software Bureau was a natural progression. When I first heard about the software, I was impressed by the potential autonomy and independence it provided for clients. The Software Bureau was known as Information ... Murray s first focus will be on driving sales of the company s Cygnus software, which allows users ...
By by Daniel Farey-Jones / Brand Republic 23-Jan-07
The Software Bureau secures Esure contract after Cygnus revamp
LONDON - Insurance company Esure has signed a deal with The Software Bureau to use its data ... , its ease of use and the knowledge of the team at The Software Bureau made the choice an easy one. Mark Dobson, client services director at The Software Bureau added: We ve always believed ... Esure will now process its data in-house using the Cygnus software, which offers a range of data ...
By by Charlie McCathie / Brand Republic 21-Feb-07
Software Bureau calls for suppression accreditation
LONDON - The Software Bureau is calling for the direct marketing industry to support a suppression ... 'll consider." Some of the Software Bureau's clients have also come out in support of the accreditation ... to demonstrate that they use only accredited bureaux. Mark Dobson, client services director at The Software Bureau, said: "This standard of suppression will be a kitemark for best practice within the industry ...
By Nikki Sandison / Brand Republic 24-Jul-08
Help the Aged appoints Software Bureau for donor management
LONDON - International charity Help the Aged has appointed The Software Bureau to enable it to cut ... Help the Aged will use The Software Bureau s flagship product Cygnus to manage its data and drive ... Mind as one of The Software Bureau s key charity clients. The Cygnus software incorporates a full ... , sales director at The Software Bureau, said: Recent events have driven home the importance ...
By Nikki Sandison / Brand Republic 12-Feb-08
Amnesty appoints Software Bureau to cut data costs
its data management in-house using The Software Bureau's flagship product Cygnus. ... the Aged as one of The Software Bureau s key charity clients. Amnesty will use the embedded suppression ... the Software Bureau, the Cygnus software uses a range of data preparation techniques and suppression files ... . David Murray, sales director at The Software Bureau, said: Careful management and use of donor data ...
By Nikki Sandison / Brand Republic 20-Mar-08
DM Focus buys into Software Bureau offering
LONDON - Direct media agency DM Focus is the latest company to purchase The Software Bureau's data ... director at The Software Bureau, said: "DM Focus have a terrific attitude towards data, and by bringing ... Normal 0 DM Focus will use Cygnus to process client data and offer a bureau service, which will expand its offering to existing and potential clients across all sectors. A key component ...
By Daniel Farey-Jones / Brand Republic 12-Feb-09
Software Bureau tackles gift aid problems with Matchcode
LONDON - The Software Bureau has chosen the Capscan product Matchcode Names, a database of 44m ... and addresses with those held in the Matchcode database. David Murray, sales director at The Software Bureau ...
By Charlie McCathie / Brand Republic 10-Jul-07
Software Bureau embeds Mortascreen in Cygnus ES
LONDON - The Software Bureau has launched an enhanced version of its data software Cygnus, which ... . David Murray, sales director at The Software Bureau, said: The point of every product we develop ... other crucial suppression files, we feel like we ve achieved what other software companies have been ...
By by Daniel Farey-Jones / Brand Republic 06-Feb-07
Software Bureau introduces pay-as-you-go model for Cygnus
LONDON - The Software Bureau has added pay-per-click functionality to its Cygnus data processing ... The new version of Cygnus has been designed to spread the data processing cost across campaigns. Users will only be billed when data is exported. The Software Bureau has also recently added ... at The Software Bureau, said: We realised that so many companies are put off taking their data processing inhouse ...
By Maria Esposito / Brand Republic 19-Mar-07
Mind takes data management in-house with Cygnus
deal with The Software Bureau to use its flagship brand, Cygnus. ... Mind will managing and process its own data using the bureau in a box software, with ongoing support from The Software Bureau. The software offers users a range of data preparation techniques and a ... Bureau, said: Mind is an important win for us at The Software Bureau. At a time when badly targeted ...
By Darren Davidson / Brand Republic 10-Apr-07
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