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Havas Advertising changes name
PARIS - French advertising group Havas Advertising is to change its name to Havas following ... of the world's largest advertising groups. The company's shareholders voted in overwhelming support ... rights to the Havas name from Vivendi Universal for £2.85m. Previously, the advertising company had used ... Worldwide Partners advertising networks and the media network MPG. The name has significant historical ...
By Staff, / Brand Republic 23-May-02
ebookers abandons online advertising
ebookers, the online travel agency, is to abandon online advertising because it is expensive ... LONDON (Brand Republic) - ebookers , the online travel agency, is to abandon online advertising ... Daily Mail story, ebookers will not renew its advertising contract with AOL this year and will drop online advertising altogether because it is much less effective than traditional advertising. Yesterday ...
By Louise Banbury / Brand Republic 13-Mar-01
ITV advertising forecasts cut
Forecasts for advertising revenues at ITV next year have been cut amid fears of a 1.5% fall ... LONDON (Brand Republic) - Forecasts for advertising revenues at ITV next year have been cut amid fears of a 1.5% fall in revenues during 2001. It follows poor performances by advertisers in a number ... lower its 2001 advertising growth predictions for ITV from 3% to 1.9%. Blackley said he expected ITV ...
By Claire Billings / Brand Republic 25-Jan-01
US advertising spend stablises
NEW YORK - Advertising spend revenues have stablised in the US, falling only fractionally to drop ... in the year that ad revenue would be off by 0.4%. The research, provided by advertising data firm CMR, also shows that the advertising industry is set for growth in the second half of the year, giving a much ... direction for ad recovery." The figures showed that business-to-business magazine advertising was among ...
By Staff, / Brand Republic 27-Aug-02
It's the advertising stupid
BRAND WATCH - Advertising was credited with bringing Egg and Domino's Pizza sales increases ... Advertising works shocker! As the interim results season got into full swing, several companies were reporting rises in sales were linked to their investment in advertising and marketing. Egg ... in sales of its Shloer elderflower soft drink to a new television advertising campaign, as well as a major ...
Brand Republic 26-Jul-02
Tobacco advertising ban revisited
LONDON - After the outcry that followed the tobacco advertising and promotion bill being omitted ... Health and cancer charities hit out at the government after it dropped the idea earlier this year. Further embarrassment was caused when a bill banning tobacco advertising was brought forward ... would aim to ban cigarette advertising on billboards, shop fronts and in the media, as well as sports ...
By Jenny Cowdy / Brand Republic 05-Jul-01
Boeing reviews advertising business
NEW YORK - US Aerospace giant Boeing is to review its advertising business, held by FCB Worldwide
By Staff / Brand Republic 06-Jul-01
Viacom sees advertising recovery
companies already struggling against the advertising downturn. However, things started to look up ... , depreciation and amortisation, and a 16% increase in revenues. Speaking at the International Advertising ... areas of TV, radio, cable and outdoor advertising, particularly in Europe and the UK. He also ...
By Claire Billings, / Brand Republic 19-Jun-02
Internet advertising to reach 36% of all advertising by 2013
LONDON - UK internet advertising is expected to reach 36% of all advertising in the next four years ... internet advertising is expected to reach 36% of all advertising by 2013. In April, PwC said internet ad ... 's report, its tenth forecasting entertainment and media earnings, revealed that the increase in advertising ... , higher quality products will be valued by both consumers and advertisers, and digital distribution ...
By Jacquie Bowser / Brand Republic 16-Jun-09
Fast-forward TV advertising?
The advertising industry is in good form, judging by the upbeat assessment given by various TV ... What's known as "participative advertising", or the red button to you and me, is apparently ... advertising will never be more than the old interruption model of brand communication with extra bells ... sponsorship idents look less like advertising and more like programming. For example, Budweiser ...
Brand Republic 14-Jun-06
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
