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Door drops don't deserve this media attack
. Research from the DMA shows that 35% of recipients have responded to door-to-door leaflets in the last 12 ...
By by Ian Maynard / Brand Republic 04-Sep-06
Door drops vie with direct mail for fastest growth
LONDON - Clients have spent more on door drops than on direct mail in the past 12 months, according ... Door drops attracted a spend of 1.34bn in the year to March 31, while the equivalent figure ... .7bn. Door drop spend grew by 19% and direct mail spend by 17%, leading the field ahead of press ... 367m on direct mail and 491m on door drops during the period. It was narrowly outspent by the finance ...
By Daniel Farey-Jones / Brand Republic 04-May-07
Royal Mail cancels door drops for three weeks
LONDON - Royal Mail has cancelled all door-drop deliveries for the next three weeks ahead of strike ... Door-drop companies were notified of the move yesterday afternoon, which is expected to affect 80m ... for the costs of delivery and other logistics, but not for the cost of printing the items. This means door-drop ... of Tilt, the company behind the Asrecommended series of financial guide door drops, said his company would ...
By Daniel Farey-Jones / Brand Republic 27-Sep-07
Door drop medium to be celebrated in dedicated award
LONDON - Door drops that don't end up straight in the recycling bin along with the takeaway pizza ... Entries for the DMA Door Drop Awards will be accepted online starting from October 10 ... 's most effective Door Drop campaign." Entries must be in by December 12, and the winner ... of campaigns. Nick Smith, a member of the DMA's Door-to-Door Council, said: "This is a great opportunity ...
By Staff / Brand Republic 06-Oct-08
Bathstore launches May sale with direct push
response TV ads and door drops, to promote its May sale. ... bathroom." Along with 600,000 door drops there will also be 7.5m 16-page inserts running in titles ...
By Nikki Sandison / Brand Republic 01-May-09
Iguana launches campaign to rival British Gas
LONDON – Iguana, the central heating provider, is launching an integrated campaign including door ... Door-drop specialist Link Direct has been hired to handle the door-to-door element and has selected its targets using profiling system MOSAIC analysis to choose homeowners who show potential ... Fulbrook, LinkDirect's marketing director, said: "To use door-to-door strategically in a national marketing ...
By Jules Grant, / Brand Republic 21-Apr-04
Hovis targets consumers with money-off coupons
m consumers via door drops containing money-off coupons.
By by Mark Banham / Brand Republic 19-Jan-07
Met Police runs integrated gun amnesty drive
LONDON - The Metropolitan Police Service is launching a gun amnesty drive using door drops, radio ... , and through regular door drops targeting males aged 10 to 25 and their families and peer groups. Poster ads ...
By Alex Donohue / Brand Republic 23-Jan-08
Open University launches £2m power of learning work
TV advertising, press and door drops, designed to inspire a wide range of people to sign up for its ... and regional press. FCBi also created third-party inserts and door drops, which have been planned and bought ...
By by Daniel Farey-Jones / Brand Republic 09-Jun-05
JJ rolls out first campaign for Beefeater chain
-the-line campaign, including door drops, collector cards and a two-for-one offer, aimed at increasing visits from ... ." The drive kicks off with a 2m national door drop and press campaign promoting a two-for-one meal offer ...
By Claire Billings, / Brand Republic 27-May-03
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
