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Results 1 - 10 of 10 matching results
Ford uses digital ads to promote low CO2 ECOnetic range
and compelling campaign that's as far away from 'green-washing' as you can get." The media space was bought ...
By Ben Bold / Brand Republic 22-May-09
Ad watchdog prepares for clampdown on greenwash advertising
claims in a bid to stamp out the "greenwash" trend in marketing campaigns.
By Darren Davidson / Brand Republic 03-Feb-09
ASA rules majority of 'green' claims are justified
codes, and "greenwash" is far from rife, according to research published by the Advertising Standards
By Ben Bold / Brand Republic 27-Oct-08
Barbie named top offender for 'greenwash' at eco awards
'greenwashing' by the Green Web Awards. ... the Wooden Spoon for Worst Greenwash at the awards, with the the company held up for being "guilty of the most cynical PR greenwash to cover up crimes against the environment". Barbie comes in for criticism ...
By Staff / Brand Republic 13-Aug-08
Green is the new black - sustainability leads the way
"greenwash" tactics when extolling their eco-friendly virtues. So if mainstream brands -- especially those ...
By Amanda Phillips / Brand Republic 17-Jul-08
M&S perceived to have best green credentials in FTSE 100
At the other end of the scale, the survey showed BP and Tesco were the most likely to indulge in greenwashing -- promoting themselves as having a green image but not backing it up with real action. The survey found that 38% thought BP was guilty of this, and 21% thought the same of Tesco. British Airways ...
By Staff / Brand Republic 15-Apr-08
Advertisers warned over cliched green images
of greenwash -- lots of brands using the language of green, potentially without justification. Based on our ...
By Nikki Sandison / Brand Republic 14-Mar-08
Talk of the site: Jordan's son, Carling's space odyssey and responsible desire
Tiltman, however, smelled greenwash: Marketing promotes over consumption of pointless products ...
By Bill Britt / Brand Republic 30-Nov-07
Talk of the site
the very best of Greenwash advertising is to be consistently found in the opening 16 pages of National ...
By Bill Britt / Brand Republic 12-Oct-07
DMA creates alliance for environmental compliance scheme
their environmental credentials and cut through the greenwash . We believe that the standard will act as a credible ...
By Alex Donohue / Brand Republic 20-Sep-07
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
