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Internet brands dominate thought leadership index
The index, which first launched in 2007, and polls around 1,000 chief executives, permanent secretaries in Whitehall and media and public sector leaders via Populus' Opinion Former Network. It is compiled by consultancy TLG . This year sees three digital brands enter the top ten, joining last year ...
By James Quilter / Brand Republic 23-Nov-09
Free guide helps brands navigate legal side of social networks
LONDON - Law firm Reed Smith is helping businesses to navigate the legal ins and outs of social ... social networks. Reed Smith is also launching what it has dubbed a "digital media task force" that will combine the expertise of staff working across a number of fields to tackle issues arising from social networking. The white paper will also be updated online. Douglas Wood, chair of Reed Smith's media ...
By Jennifer Whitehead / Brand Republic 23-Nov-09
Ex-Digitas chief executive Rutherford takes chairman role at Volume
LONDON - Alan Rutherford, who stepped down as global chief executive of digital network Digitas
By Staff / Brand Republic 23-Nov-09
BBH chief speaks on localised global campaigns
's work on Lynx/Axe and a British Airways social network concept called Metro Twin. Metro Twin ...
By Daniel Farey-Jones / Brand Republic 20-Nov-09
AOL confirms it is to cut 2,500 more jobs
AOL said the cuts would deliver cost savings of around $300m. The announcement comes ahead of its planned spin-off from Time Warner in December. The news follow reports earlier this week that AOL-owned social networking site Bebo will see its UK sales team folded AOL's sales force as part of the company ...
By Staff / Brand Republic 20-Nov-09
Trading Places: This week's people moves in advertising, digital, marketing and media
Modem's chief strategy officer Tony Effik as chair of its social media council. ( Media Week ... is leaving. ( Media Week ) BBC News has appointed Alex Gubbay as its first social media editor ...
By Staff / Brand Republic 20-Nov-09
Gillette reacts with Gallic shrug to calls for Thierry Henry boycott
consequence was a campaign by Irish fans via social networking sites to call for a boycott of Gillette ...
By James Quilter / Brand Republic 20-Nov-09
Twitter to launch paid-for corporate accounts this year
. The fundamentally open model of Twitter created a new kind of information network and it has long outgrown ...
By Gordon MacMillan / Brand Republic 20-Nov-09
Olivier Altmann takes on global creative role at Publicis
. The move is part of Publicis' plans to push the network in to the top-five most creative agencies by 2012 ... partner who can spend his time on global accounts and on key creative talent around our network. "Olivier ... effect". Altmann is charged with recruiting new talent to the network and working on Publicis' global ...
By Staff / Brand Republic 20-Nov-09
Starbucks boosts social media activity during Thanksgiving
LONDON - Starbucks is focusing on social media during the festive season in the US, launching ... to be a big year for social media and we're a microcosm of that. Whereas last year it was a curiosity ...
By Jacquie Bowser / Brand Republic 19-Nov-09
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