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Results 1 - 10 of 1057 matching results

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KMR appoints software chief

executive of its software division. ... working at IBOPE Media in Latin America and AGB Services, where he led the software marketing development ... looking forward to working with KMR Software. They have an excellent portfolio of media and marketing ...

By by Ben Bold / Brand Republic 25-Jun-07

SPSS updates data mining software

LONDON - Predictive analytics software company SPSS has released a new version of its data mining

By by Daniel Farey-Jones / Brand Republic 24-Jan-06

Marin Software makes senior appointments

LONDON - Search marketing firm Marin Software has appointed Matthew Tucker as sales director ... will be responsible for building the client services team to help strategic and advertising clients use Marin Software ... background to keep Marin Software at the forefront of search marketing. "Through their years working within ... and fully understand the requirements of the agencies, the advertisers and the publishers." Marin Software ...

By Ben Bold / Brand Republic 20-Apr-09

SmartFocus partners with BeNow for database software

LONDON - US database marketing firm BeNow is to partner with UK-based marketing software services ... The deal will see BeNow use SmartFocus' SmartMarketer Intelligent Marketing applications as a part of its hosted database marketing service, as well as allowing BeNow to re-sell SmartFocus software ... range of database marketing software used by a number of top global companies including Procter & Gamble ...

By Staff, / Brand Republic 29-Jul-04

Maybourne turns to Neolane marketing software

software company Neolane. ... The Maybourne Hotel Group also owns the Connaught in Mayfair and the Berkeley in Knightsbridge. Using the Neolane software, the group will build guest profiles from real-time and historical data ... software which it says doubled response rates to customer marketing campaigns. ...

By Dan Leahul / Brand Republic 10-Dec-08

LMG to use Unica's marketing software

with the Unica Corporation to use its marketing software for the Nectar Loyalty Scheme. ... Unica was chosen from a list of over 20 vendors and will replace LMG s current suite of software ... their Nectar cards, but Unica s software will enhance the efficiency and effectiveness of the communications that LMG sends out, the group said. The software will enable LMG to increase the number, type ...

By Jacquie Bowser / Brand Republic 04-Sep-07

Capscan's software on track for Rail Europe

LONDON - Rail Europe has selected data firm Capscan's address management software for use in its ... The service will enable call centre agents to reduce call handling times and improve data accuracy by quickly capturing customers' addresses during the ticket sales process. Rail Europe has integrated the software called Matchcode Data Capture into the company's in-house ticket reservation system, used within ...

By by Sarah Woods / Brand Republic 16-Nov-06

Software Bureau calls for suppression accreditation

LONDON - The Software Bureau is calling for the direct marketing industry to support a suppression ... to demonstrate that they use only accredited bureaux. Mark Dobson, client services director at The Software ... 'll consider." Some of the Software Bureau's clients have also come out in support of the accreditation ...

By Nikki Sandison / Brand Republic 24-Jul-08

WPP buys stake in Yield Software

Software, a web-based firm that produces technology for managing internet marketing.

By Ben Bold / Brand Republic 05-Jun-08

Mailtrack launches multi-channel marketing software

LONDON - Mailtrack, the digital marketing specialist, has launched a marketing tool that will manage databases and help companies analyse their campaigns.

By Charlie McCathie / Brand Republic 11-Sep-07

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