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Haygarth launches sports marketing arm
LONDON – Integrated agency Haygarth has launched a sports marketing arm, set up by former ... Haygarth Sports Marketing will focus on extending sports marketing deals with existing clients ... -chip clients within China and emerging markets around the world, where Haygarth Sports Marketing already has ... , and at Sky Sports. Hall-Taylor previously worked as a marketing manager at Gallaher Group, managing ...
By by Sam Matthews / Brand Republic 13-Oct-05
Sports Marketing Surveys to partner RFL
LONDON - For the third year running Sports Marketing Surveys is to provide the Rugby Football ... The Surrey based sports market research firm is used by rugby league s governing body to help ... manager at the RFL said: The data that Sports Marketing Surveys provides is invaluable to both ... of the sponsorship during the season. Nigel Geach, director, Sports Marketing Surveys, said: Rugby League has ...
By Staff / Brand Republic 26-Mar-08
Sports Marketing Surveys to launch SailTrack
LONDON – Sports Marketing Surveys is to launch a global sailing tracking service called SailTrack ... from a sponsorship or event. Sports Marketing Surveys has launched the service after its 2004 World ... The service will include three waves of research during 2005 and 2006 including interviews with sailing enthusiasts and sports fans from Europe, Middle East and Africa, Asia-Pacific and the Americas ...
By by Sam Matthews / Brand Republic 30-Aug-05
BLM boosts offering with sports marketing division
LONDON – BLM is launching a sports marketing division, BLM Sports Marketing, to be headed up ... of BLM Sports Marketing, was formerly business development director at M&C Saatchi Sponsorship alongside ... and this is an obvious direction for us to go." Clilverd and Clarke have several years' experience in sports marketing ... The division aims to exploit the role that sport can play with other media channels and launches ...
By Staff, / Brand Republic 19-Feb-04
Olympian Cracknell to launch sports marketing agency
marketing agency, Threshold Sports, alongside industry specialists Julian Mack and Charlie Beauchamp. ... , are all co-directors at the agency. Threshold Sports will initially focus on being a sports marketing ... Cracknell, who is also a Sport Relief ambassador , has formed the agency with Julian Mack, who ... -founder of the charity Access Sport and former director of Lighthouse, before it rebranded as Fast Track. Mack ...
By Alex Donohue / Brand Republic 12-Mar-08
Octagon acquires Dutch sports marketing firm
Sports marketing and entertainment company Octagon Worldwide, part of the Interpublic Group ... LONDON (Brand Republic) – Sports marketing and entertainment company Octagon Worldwide, part of the Interpublic Group of Companies, has bought a “substantial” stake in Belgian and Dutch rival Consultants in Sports, whose clients include Nike and Unilever. The company will be renamed Octagon CIS ...
Brand Republic 24-Aug-00
RTL and Vivendi eye sports marketing firm
RTL Group and Vivendi Universal are understood to be close to buying sports marketing firm ISMM ... LONDON (Brand Republic) – RTL Group and Vivendi Universal are understood to be close to buying sports marketing firm ISMM/ISL Group of Switzerland, which is facing bankruptcy. The proposed rescue package would enable the European media giants to obtain non-European broadcasting rights to the 2002 ...
Brand Republic 20-Apr-01
Havas preparing to launch sports marketing agency in UK
LONDON - Havas is in advanced talks about launching its Paris-based sports marketing agency Havas ... by Lucien Boyer and Phillipe de Pennart in 1991 as the Lifestyle Marketing Group with an emphasis on sport, but was then bought by Havas in 1998 and relaunched as the dedicated sports marketing agency, Havas Sports ... The French media owner is keen to exploit the recent explosion in sports partnerships ...
By by Sam Matthews / Brand Republic 23-Feb-06
EAA hires Sports Marketing Surveys for athletics brief
LONDON - The European Athletic Association has appointed Sports Marketing Surveys to carry out a ... Sports Marketing Surveys will use its global sports fan panel, Sporting Insights, to gather information about the attitudes towards athletics of current fans and those who are interested in the sport ... sectors and markets. The appointment comes as EAA's Council and Congress have acknowledged ...
By by Sam Matthews / Brand Republic 07-Nov-05
Sports marketing agency behind Rio Ferdinand to fold
LONDON - World Sport Solution, the sports marketing agency that set Rio Ferdinand up to advertise
By Claire Billings, / Brand Republic 14-Mar-03
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