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Starbucks extends into Europe
Starbucks is extending its chain of coffee shops into continental Europe. ... LONDON (Brand Republic) – Starbucks is extending its chain of coffee shops into continental Europe. The company, which already operates 150 stores in the UK, is opening up to 15 stores in Switzerland under a joint agreement with Swiss catering company Passaggio Holding. Starbucks said Switzerland will be a ...
Brand Republic 04-Oct-00
Starbucks to launch record label
LONDON - Starbucks is to launch its own record label, Starbucks Records, and top names in music ... albums in its stores, including Bob Dylan. In 2005, Dylan signed a deal with Starbucks to exclusively ... , Starbucks Records, the chain will be able to pick and choose artists and music that adhere more greatly ... . Starbucks has opened four Hear Music Coffeehouses where visitors are able to purchase music and burn ...
By Joanne Payne / Brand Republic 13-Mar-07
Starbucks ditches Times for Guardian
at Starbucks cafes after more than four years. ... partner", according to a Starbucks spokeswoman. Starbucks and Times Media agreed their pioneering deal ... director of Starbucks UK, said: "We hope that the two million people who walk through our doors every week ... for readers within the M25. Starbucks was recently carpeted by The Sun for wasting millions of litres ...
By Daniel Farey-Jones / Brand Republic 13-Oct-08
McDonald's takes on Starbucks in Europe
Starbucks as the biggest coffee seller on the continent. Europe already has somewhere in the region of 700 ... . The expansion comes as Starbucks is reducing its 1,300 stores in Europe, around half of which are in the UK ... ." McCafe cappuccinos start from 2 ( 1.75) per cup, while Starbucks cappuccinos are priced from 2 ...
By Daniel Farey-Jones / Brand Republic 27-May-09
Starbucks parts company with Wieden + Kennedy
NEW YORK - Starbucks has ended its four-year relationship US ad agency Wieden + Kennedy, putting ... of coffee to a window washer. Starbucks and Wieden + Kennedy have released a joint statement in which Terry Davenport, the senior vice-president of marketing at Starbucks, said the company had recently "made ... parties." The move comes after Starbucks announced in July it was to axe 600 stores in the US on the back ...
By Staff / Brand Republic 24-Sep-08
Starbucks promotes flavours in Frappuccino push
LONDON - Starbucks is using a national sampling campaign, through below-the-line agency ... managing director, said: "Starbucks might be the country's best-known coffee brand but Frappuccino is also ...
By Claire Billings, / Brand Republic 02-Sep-03
Starbucks trials unbranded stores in 'stealth' move
NEW YORK - Starbucks has ditched its branding on three trial stores and redesigned them to resemble ... sold are also non-branded. Starbucks senior vice president Tim Pfeiffer said the new stores aimed ... Starbucks outlets of the early 70s, yet critics have described the stores as "Stealth Starbucks" and doubted ... Starbucks decision to launch an advertising campaign to shake off its image as a purveyor of overpriced ...
By Staff / Brand Republic 21-Jul-09
Starbucks recruits Twitter followers for new campaign
LONDON - Starbucks is hoping to harness the power of social media with a new ad campaign aimed ... led campaign is understood to be Starbucks largest to date. Outdoor activity encourages Starbucks ... them online. However, it was not revealed whether a reward would be offered. Starbucks said the idea ... the first picture when their local Starbucks decorates its store red for the Christmas holidays. Social ...
By Dan Leahul / Brand Republic 19-May-09
Starbucks boosts social media activity during Thanksgiving
LONDON - Starbucks is focusing on social media during the festive season in the US, launching ... . For every CD given away, Starbucks will give $1 to fight Aids in Africa as part of its partnership with charity brand (Red). Starbucks is paying Pandora for ad placements and will also be advertising across ... can upload pictures of themselves with their Starbucks holiday paraphernalia. Users can also do ...
By Jacquie Bowser / Brand Republic 19-Nov-09
Starbucks eyeing-up BBDO for ad account
LONDON - Starbucks is preparing to hand its advertising work to Omnicom Group's BBDO, after parting ... In an email, a Starbucks spokesperson said the coffee chain is asking a number of its current ... with Starbucks and has a similar client, Pepsi, which worked with Starbucks in the past to develop and distribute ... , Starbucks parted company with Wieden + Kennedy one month ago, citing creative differences less than a year ...
By Dan Leahul / Brand Republic 24-Oct-08
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