<![CDATA[Brand Republic]]><![CDATA[Large-scale NFC ads trial gets 3,000 people to interact]]>http://www.brandrepublic.com/news/1133739/Large-scale-NFC-ads-trial-gets-3000-people-interact/<![CDATA[Campaign Viral Chart: Nike interactive ad nets first place]]>http://www.brandrepublic.com/news/1133712/Campaign-Viral-Chart-Nike-interactive-ad-nets-first-place/<![CDATA[Samsung 'Beckham plays Beethoven' by Cheil USA]]>http://www.campaignlive.co.uk/thework/news/1133581/Samsung-Beckham-plays-Beethoven-Cheil-USA/<![CDATA[Beckham channels Beethoven in Samsung viral campaign]]>http://www.brandrepublic.com/news/1133243/Beckham-channels-Beethoven-Samsung-viral-campaign/<![CDATA[Samsung Olympic spot invites people to 'take part']]>http://www.brandrepublic.com/news/1133020/Samsung-Olympic-spot-invites-people-take-part/<![CDATA[Apple cements most valuable brand status as UK's giants slide]]>http://www.brandrepublic.com/news/1132962/Apple-cements-valuable-brand-status-UKs-giants-slide/<![CDATA[Champions League final peaks at 10.6 million on ITV1]]>http://www.brandrepublic.com/news/1132822/Champions-League-final-peaks-106-million-ITV1/<![CDATA[Campaign Viral Chart: Musical flashmob plays its way to the top]]>http://www.brandrepublic.com/news/1132679/Campaign-Viral-Chart-Musical-flashmob-plays-its-top/<![CDATA[Samsung launches social media hub for Olympics activity]]>http://www.brandrepublic.com/news/1132775/Samsung-launches-social-media-hub-Olympics-activity/<![CDATA[Brand barometer: Network Rail viral campaign reviewed]]>http://www.brandrepublic.com/analysis/1132578/Brand-barometer-Network-Rail-viral-campaign-reviewed/