Technology and brand marketing and advertising

The latest news, case studies, analysis and opinion on how technology is being used by brands, marketers and advertisers.

Latest tech stories for advertisers and marketers

Passion power: the 10 essential rules of fan engagement

Passion power: the 10 essential rules of fan engagement

VR is dead, long live VR

VR is dead, long live VR

The quirky, wonderful and eye-widening world of C2

We're all still cavemen at heart

We're all still cavemen at heart

The full stack of story-making

Our winter of dis-content

In this town, it's who you know

Content: le grand unificateur

Facebook's focus points the way ahead for Yahoo

Facebook's focus points the way ahead for Yahoo

Marketing tech: changing the way budgets are spent

Marketing tech: changing the way budgets are spent

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Has AI already won?

Has AI already won?

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