Strictly Come Dancing wins Saturday night ratings crown
ITV1's 'The X Factor' was beaten by 'Strictly Come Dancing' again on Saturday night, although the former continues to be the biggest commercial TV show by far on Saturday nights.
Strictly Come Dancing: Ola Jordan and Sid Owen in their final dance on Saturday
According to unofficial overnight viewers, ‘The X Factor’ lured in a peak audience of 9.06 million (or 9.4 million including ITV1 +1), compared to the peak of 10.84 million viewers who watched ‘Strictly Come Dancing’ on BBC One and BBC One HD.
Despite losing out to ‘Strictly’, ‘The X Factor’ was still the largest TV programme on a commercial channel by some margin, with an average audience of 8.07 million viewers, a 34.6% share, on ITV1 and ITV1 HD between 8.30pm and 10.15pm.
An additional 308,500 watched ‘The X Factor’ an hour later on ITV1 +1.
‘Strictly Come Dancing’ attracted an average audience of 9.56 million viewers between 6.30pm and 8.15pm on BBC One and BBC One HD, a 43.5% share of the available audience.
The audiences for both ‘Strictly Come Dancing’ and ‘The X Factor’ this weekend represented a decline from the previous week, when they peaked at 11.32 million and 9.26 million viewers respectively.
‘The Jonathan Ross Show’ received an average audience of 3.23 million viewers across ITV1 and ITV1 HD between 10.15pm and 11.15pm, an 18.3% share. An additional 243,800 watched the show on ITV1 +1.
The demise of Peter Capaldi’s Malcolm Tucker in the satire ‘The Thick of It’ got an average audience of 852,200 viewers across BBC Two and BBC HD between 9.30pm and 10pm on Saturday night.Follow @MaisieMcCabe
Latest jobs Jobs web feed
- Account Director- Exciting Online Content Marketing Company- Up to £70,000 plus OTE Cedar Scott Up to £70,000 basic (up to £90,000 OTE) plus share options, Central London
- Category Manager Pearson Competitive salary & performance related bonus & benefits, Central London
- Global Product Manager Evans Taylor c£50k - c£60k p.a. plus car, bonus and benefits, North East of England or Central London
- Retail Marketing Manager - Maternity Cover Tottenham Hotspur Football Club Up to £35,000 pro-rata, Tottenham and Enfield
- Brand Manager Radisson Blu Edwardian, London Competitive , South Kensington, London
- ACCOUNT DIRECTOR/SENIOR ACCOUNT DIRECTOR - BTL/SP/Brand Experience - London - £45 - £55k plus bonus Judi Patton £45K-55K plus bonus, London/Greater London
Integrated digital marketing offers huge opportunities to engage, servic...
Mobile marketing is coming of age, and the pace of change is now exponen...
With UK consumers spending an average of £1,083 a year online, int...
Conversational Mobile Marketing: Engage Customers and Empower Advocates (Expert Reports) External website
The pressure is on for marketers and mobile operators to embrace a strat...
As a nation, the UK is media and technology obsessed with over half of t...
All customers have the potential to become your brand advocates, driving...