Additional Information


McDonald's "Dave" by Leo Burnett

Share this article

McDonald’s has launched a spot that tells the story of a young boy dealing with the fact that his mum’s new boyfriend, Dave, has just moved into their home. The boy is initially unresponsive to Dave’s attempts at establishing a relationship, until a trip to McDonald’s reveal they have some things in common. The spot, by Leo Burnett, uses the endline: "We all have McDonald’s in common." It was written and art directed by Phillip Meyler and Darren Keff, and directed by Vince Squibb through Gorgeous. The work is supported by a national outdoor campaign.

This article was first published on Campaign Work

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

Back to top ^