Trends

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Tanqueray re-works Iggy Azalea's 'Fancy'

Tanqueray re-works Iggy Azalea's 'Fancy'

Memes

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McDonald's Sochi website hijacked by gay activist to protest sponsorship

McDonald's Sochi website hijacked by gay activist to protest sponsorship

Scott Wooledge, an LGBT activist, has launched a parody version of McDonald's Cheers to Sochi website in frustration of the Olympic sponsors not condemning Russia's anti-gay laws.

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They do exist: brand protection and enhanced creative in mobile

They do exist: brand protection and enhanced creative in mobile

We are a culture of brands: personal brands being built and nurtured through social media, "selfies", and documenting life's every moment. It's become quite personal.

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'If Carlsberg did...' returns to TV after four years

'If Carlsberg did...' returns to TV after four years

Carlsberg, the Danish lager, has revived its "if Carlsberg did..." strapline as a TV campaign after a four-year hiatus.

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Creative constraint: the future of content marketing

Virals

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Campaign Viral Chart: AT&T car crash ad takes top spot

Campaign Viral Chart: AT&T car crash ad takes top spot

AT&T's ad showing the harsh reality of using a phone while driving has been shared more than 85,000 times this week.

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Top 5 brand videos July 2015: Samsung, Nike, GoPro, Duracell and Pampers

Top 5 brand videos July 2015: Samsung, Nike, GoPro, Duracell and Pampers

Be On, the video content and distribution company, ranks the world's best brand videos in July.

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Campaign Viral Chart: Sky Sports ad with Thierry Henry is most shared

Campaign Viral Chart: Sky Sports ad with Thierry Henry is most shared

A Sky Sports ad starring Thierry Henry, the former France and Arsenal footballer, sharing the history of England's top football league, has taken the top place in the chart.

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Pringles pranks Ibiza crowds

Pringles pranks Ibiza crowds

Pringles, the crisps brand owned by Kellogg's, has released a video which shows the company playing a prank on young revellers in Ibiza.

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Campaigns

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Liverpool footballers star in Nivea ad
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Liverpool footballers star in Nivea ad

Liverpool footballers star in Nivea ad

Liverpool FC footballers are the stars of Nivea's latest ad campaign for its new moisturising cream for men.

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Virgin Media uses animal characters to show football fans' personalities

Virgin Media uses animal characters to show football fans' personalities

Virgin Media's latest TV ad shows the different animal personalities that watch football to promote its offering for the upcoming sports season.

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Virgin Media uses animal characters to show football fans' personalities

Virgin Media uses animal characters to show football fans' personalities

Virgin Media's latest TV ad shows the different animal personalities that watch football to promote its offering for the upcoming sports season.

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